The Purple mattress range explained
First launched in 2016 after roughly two decades of development, Purple’s whole line is built around the GelFlex Grid — a hyper-elastic polymer laid out in a column-and-wall pattern. The walls buckle under concentrated pressure (hips, shoulders) but hold firm under lighter loads, so the bed feels soft and supportive at once, and the open channels let air flow so it sleeps cool. There are three tiers:
The Purple Mattress (and Purple Plus)
The original and most affordable, with a two-inch Grid over a foam base. The Purple Plus adds a comfort foam layer for a slightly softer feel and a bit more support.
The Purple Hybrid
Swaps the foam base for individually wrapped coils under the Grid, adding bounce, edge support and airflow. It responds faster as you move and suits couples better than the all-foam base.
The Purple Hybrid Premier
The flagship, with three or four inches of Grid over coils for deeper pressure relief and stronger motion isolation. It’s the plushest and the priciest of the range.
All of them are genuinely good beds. The issue is simply that none is sold in Australia — so here are the local mattresses that get you the same result.
1. Ecosa Mattress (closest feel to Purple)
Firmness: Adjustable — Medium, Medium-Firm or Firm
Price: From $868 (RRP $1,240)
Trial period: 100 Nights
Warranty: 15 Years
Rating: ★★★★★ (4.7/5)
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If what you love about Purple is that it can feel firm and soft at once, the Ecosa Mattress is the closest match you can buy here. Its 3-in-1 adjustable firmness lets you unzip the cover and rearrange the BounceTech, contour and zoned support foam layers to switch between medium, medium-firm and firm — a genuine tune-it-yourself feel that almost no rival offers.
On cooling, it goes after the same target as the Grid from a different direction: an open-cell foam structure and gel-infused comfort layer draw heat away, while the removable, machine-washable Tencel cover keeps things fresh. A waterproof protector comes in the box, and the non-slip base keeps it planted.
Best of all, it’s available in Australia with a real 100-night trial and a 15-year warranty — the safety net Purple can’t give you here.
Pick if...
You want Purple’s adjustable, cool, pressure-relieving feel from a bed you can actually buy and trial in Australia.
Pros
- 3-in-1 adjustable firmness: rearrange the layers for medium, medium-firm or firm
- Cool, breathable foam: open-cell structure and gel-infused comfort layer
- Removable washable Tencel cover: waterproof protector included in the box
- 100-night trial and 15-year warranty: genuine local support
Cons
- All-foam, not spring: less bounce and edge support than a hybrid
- Adjusting takes a few minutes: you unzip and swap layers by hand
- Premium of the alternatives: costs more than the value picks below
| Key spec | Detail |
|---|---|
| Construction | BounceTech, contour and zoned ergonomic support foams; gel-infused comfort layer |
| Firmness | 3-in-1 adjustable (Medium / Medium-Firm / Firm) |
| Cover | Removable, machine-washable Tencel; waterproof protector included |
| Trial / Warranty | 100 nights / 15 years |
| Price | From $868 (RRP $1,240); sizes Single to Super King |
Prices checked July 2026 and include current promotions where noted — always confirm on the brand site.
Want the full breakdown? Read our full Ecosa mattress review.
2. Origin Hybrid (best value alternative)
Firmness: Medium-Firm
Price: From $503 (Queen $711 on sale)
Trial period: 120 Nights
Warranty: 15 Years
Rating: ★★★★★ (4.7/5)
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Purple runs cool because air moves through the Grid. The Origin Hybrid gets there with a 7-zone pocket-spring core that ventilates the whole mattress, plus a bamboo-charcoal layer for moisture and a eucalyptus TENCEL™ cover that unzips and machine-washes — and it does it for a fraction of a Purple Hybrid’s US price.
It’s the mattress that tops our main best mattress guide: a balanced medium-firm hybrid with CertiPUR-US® foams, strong motion isolation and reinforced edges. For most people cross-shopping Purple, this is the smart-money pick.
With a 120-night trial and a 15-year warranty, it also carries the longest warranty of any bed here.
Pick if...
You want cool, well-supported hybrid comfort and the best value of any Purple alternative.
Pros
- Cool pocket-spring hybrid: ventilated core plus bamboo-charcoal moisture control
- Removable machine-washable cover: rare at this price
- CertiPUR-US® certified foams: independently tested materials
- 120-night trial and 15-year warranty: the longest warranty here
Cons
- One firmness only: no soft option, unlike the Grid's adjustable feel
- Heavy: a queen is a two-person lift to rotate
- Mixed after-sales reports: a minority describe slow returns handling
| Size | Dimensions (W×L×H) | Price |
|---|---|---|
| Single | 92 × 188 × 27 cm | $502.55 (sale, RRP $730) |
| King Single | 107 × 203 × 27 cm | $569.05 |
| Double | 138 × 188 × 27 cm | $645.05 |
| Queen | 153 × 203 × 27 cm | $711.55 (sale, RRP $963) |
| King | 183 × 203 × 27 cm | $892.05 |
120-night trial · 15-year warranty · CertiPUR-US® foams · removable washable TENCEL™ cover. Prices checked July 2026 and include current promotions where noted — always confirm on the brand site.
Want the full breakdown? Read our full Origin mattress review.
3. Emma Comfort (best for softer sleepers)
Firmness: Medium-Soft
Price: From $679 (current sale, RRP $1,029)
Trial period: 150 Nights
Warranty: 10 Years
Rating: ★★★★★ (4.8/5)
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Fans of the plusher, floating feel of the Purple Hybrid Premier should look at the Emma Comfort. Its MemoryAdapt foam over pocket springs gives a cradling medium-soft feel, while the spring core keeps air moving so it doesn’t trap heat the way an all-foam bed would.
It’s the crowd favourite too — a 2026 ProductReview.com.au award winner with thousands of five-star reviews — and its 150-night trial is the longest test window of any bed here. Emma discounts hard, so never pay RRP.
The honest caveats: the medium-soft feel divides opinion, and heavier sleepers have reported body impressions over time, so pair it with a good protector and use that trial.
Pick if...
You liked Purple’s softer, cushioning feel and want the longest trial to test it.
Pros
- Plush medium-soft feel: MemoryAdapt foam over ventilating pocket springs
- 150-night trial: the longest test window here
- Award-winning crowd-pleaser: 2026 ProductReview.com.au winner
- Aggressive discounting: sales are frequent and deep
Cons
- Divisive feel: reviews split between too firm and too soft
- Body impressions: heavier long-term owners report grooves
- Shorter warranty: 10 years against Origin and Ecosa's 15
| Size | Dimensions (W×L×H) | Weight |
|---|---|---|
| Single | 92 × 188 × 25 cm | 17 kg |
| King Single | 107 × 203 × 25 cm | 25 kg |
| Double | 138 × 188 × 25 cm | 30 kg |
| Queen | 153 × 203 × 25 cm | 35 kg |
| King | 183 × 203 × 25 cm | 41 kg |
150-night trial · 10-year warranty · medium-soft · from $679 on current sale (RRP $1,029). Prices checked July 2026 and include current promotions where noted — always confirm on the brand site.
Want the full breakdown? Read our full Emma Comfort review.
4. Newentor Hybrid (best budget alternative)
Firmness: Medium-Firm (6/10)
Price: From $388.50 (Queen $598.50 on sale)
Trial period: 120 Nights
Warranty: 10 Years
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If you want the cool, supportive side of Purple without the spend, the Newentor Hybrid is the value play. Its foams are CertiPUR-US® certified and the bamboo-charcoal cover carries OEKO-TEX® Standard 100, while a 7-zone pocket-spring core keeps air moving through the bed.
The feel is a supportive medium-firm with reinforced edges and good motion isolation. With a 120-night trial, a 10-year warranty and a queen that regularly sells under $600, nothing here undercuts it.
The trade-off is a cover you can’t remove for washing and leaner local support than the majors — small compromises at this price.
Pick if...
You want a cool, certified hybrid on the tightest budget.
Pros
- Certified cool hybrid: CertiPUR-US® foams and an OEKO-TEX® cover
- Ventilating pocket-spring core: keeps the bed dry and airy
- Hard-to-beat pricing: a queen regularly sells under $600
- 120-night trial: big-brand fine print without the price
Cons
- Cover isn't removable: pair it with a washable protector
- Leaner local support: slower after-sales than the majors
- Stock gaps: popular sizes drop to pre-order at times
| Size | Dimensions (W×L×H) | Price |
|---|---|---|
| Single | 92 × 188 × 25 cm | $388.50 |
| King Single | 107 × 203 × 25 cm | $504.45 |
| Double | 137 × 188 × 25 cm | $547.20 |
| Queen | 153 × 203 × 25 cm | $598.50 |
| King | 183 × 203 × 25 cm | $658.35 |
120-night trial · 10-year warranty · CertiPUR-US® foams · OEKO-TEX® Standard 100 cover. Prices checked July 2026 and include current promotions where noted — always confirm on the brand site.
Want the full breakdown? Read our full Newentor Hybrid review.
How we chose these Purple alternatives
We can’t buy a Purple in Australia to test head-to-head, so we did the next best thing: we worked out what Purple owners actually value — a cool sleep, a firm-yet-soft feel and strong pressure relief — and matched it to mattresses we can and do test locally. For every pick we:
- Targeted the Grid’s strengths — cooling, adjustable or all-position comfort, and pressure relief — rather than just listing popular beds.
- Required a real Australian trial and warranty — the thing importing a Purple loses — so you can send it back if it’s wrong.
- Checked cooling and construction — breathable pocket-spring cores, open-cell and gel foams, and washable covers.
- Aggregated verified owner reviews across ProductReview.com.au, CHOICE and Australian forums, and re-checked prices at this update.
Sleep Society may earn a commission if you buy through links on this page. It never changes the order of our picks.